Jeffery Collection of Diamond Promotional Materials, 1974-1998.

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Jeffery Collection of Diamond Promotional Materials, 1974-1998.

http://www.worldcat.org/oclc/46344997

Collection documents the artwork and printed promotional materials Jeffery commissioned, used, or referenced in diamond advertising. Most items are the output of the advertising agency N.W. Ayer & Son, Inc., often featuring De Beers diamonds and outdoor advertising promotions. Other items are more general to the diamond marketing industry, including marketing statistics, and gemology periodicals. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

459 items.

Duke University Libraries, Duke University Library; Perkins Library

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SNAC Resource ID: 7563465

Duke University Libraries, Duke University Library; Perkins Library

Related Entities

There are 4 Entities related to this resource.

N.W. Ayer & Son

http://n2t.net/ark:/99166/w61s0d01 (corporateBody)

John W. Hartman Center for Sales, Advertising & Marketing History

http://n2t.net/ark:/99166/w68d3m75 (corporateBody)

De Beers Consolidated Mines

http://n2t.net/ark:/99166/w6f52fkb (corporateBody)

Jeffery, Robert.

http://n2t.net/ark:/99166/w69s2xn0 (person)

Jeffery is a longtime administrator and lecturer in retail sales, administration, and the manufacturing of jewelry. From the description of Jeffery Collection of Diamond Promotional Materials, 1939-1998 (bulk 1974-1998). (Duke University Library). WorldCat record id: 84078688 From the description of Jeffery Collection of Diamond Promotional Materials, 1974-1998. (Duke University Library). WorldCat record id: 46344997 ...